Our Creative Director, Elizabeth Steinberg, collaborated with Maxon to create a full tour graphic package for the Design and Animation Tour (DAT), a new initiative produced in partnership with community leaders Mograph.com.

 

Maxon, developers of professional tools for editors, filmmakers, motion designers, and VFX artists, launched DAT to bring industry-leading voices and creative inspiration to cities across North America.

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We developed a unique visual concept that fuses the raw, utilitarian aesthetics of Brutalism with the vibrant colors and bold patterns of 1960s Modernism and Pop Art. The result is a striking identity that juxtaposes the ruggedness of concrete with the playfulness of pop culture—capturing the spirit of creative innovation that drives the DAT tour.